YIZUMI: Aiming to Be a Leading Global Molding Equipment Company

2024-10-24

In the field of global molding equipment, YIZUMI is steadily establishing its place among the world's leading enterprises.

On September 25, the launch of the NEXT² series 2-platen die casting machine made a significant impact on the industry, introducing the "NEXT ERA" of die casting machinery to the world through this exemplary innovation.

This groundbreaking machine sets new industry standards for 2-platen die casting machines, offering unmatched technological advancements, exceptional performance, and substantial value creation.

Reflecting on this achievement, Dr. Zhou Jun, Deputy Managing Director and CTO of YIZUMI, and General Manager of YIZUMI Die Casting Machine Division, stated, "We firmly believe that through relentless pursuit and thorough exploration of technology, we can position ourselves at the pinnacle of the global enterprise echelon and guide the industry's future direction."

Taking Innovation as the Wing

Soaring to a New Height in Global Manufacturing Industry

Currently, a new wave of scientific and technological revolution, coupled with industrial transformation, is deepening, with technological innovation entering an unprecedented period of dynamism. Concurrently, the world is undergoing seismic changes not seen in a century. The realm of high technology has emerged as the forefront and principal arena of international competition. Innovation and operational efficiency will undoubtedly become the pivotal momentum for future development.

Riding this global tech tidal wave, YIZUMI Die Casting Machine Division keeps pace with the times, proactively championing technological advancement concepts that are energy-efficient, eco-friendly, efficient, economical, and user-friendly, showcasing a visionary strategic perspective and market positioning.

In 2022, YIZUMI took a strategic step forward by establishing the Global Innovation Center, creating an initial three-tier technological development system, launching the IPD2.0 product R&D process optimization, enhancing the technology R&D management, and consistently presenting its technology roadmap. Over two years of evolution, YIZUMI's technological innovation ecosystem has progressively taken shape, marked by a steady stream of technological achievements.

Furthermore, YIZUMI Die Casting Machine Division has steadfastly pursued the development goals of "high-end orientation, digital intelligence, andgreen development," continually achieving breakthroughs through ongoing technological innovation and product upgrade. Notably, the introduction of new products like the LEAP series high-end intelligent die casting machines, NEXT² series 2-platen die casting machines, and MG series Thixomolding machines consistently meets diverse market demands, reinforcing YIZUMI's leading position in the industry.

At the same time, YIZUMI recognizes that nurturing talent and team development are the fountains of continuous innovation for any company. Consequently, it has attracted and retained groups of elites, highly skilled professionals by establishing a robust talent development system and incentive schemes, ensuring a solid foundation for its sustainable growth.

Dr. Zhou Jun emphasized, "Innovation-driven development is not only the key to building a world-class enterprise at YIZUMI but also the best way for us to keep pace with the times and navigate the industry's future. Moving forward, we are committed to increasing our investment in technological innovation, delving deeper into technology research and talent development, and continuously enhancing our core competitiveness and market influence."

Adjusting the Product Structure

Striving to Expand Market Share

"Think Tech Forward" is not just the tagline for YIZUMI's brand evolution. It also serves as the driving force behind the division's relentless pursuit of overcoming technical challenges and fostering independent innovation.

Dr. Zhou Jun explained that in terms of product strategy realignment, we have meticulously focused on multiple areas, including new product R&D, efficiency enhancement, quality control, and top-tier core technologies. By adopting a lean production management approach, building a preventative quality governance system, and consistently increasing investment in technological research and development, YIZUMI has strengthened and expanded its market competitive edge and product share.

In the field of metal molding, YIZUMI has an extensive collection of application examples and exceptional expertise, establishing strong cooperative relationships with numerous globally well-known enterprises. Additionally, YIZUMI focuses on technological innovation and industry trends in high-end equipment for the intelligent molding of light alloy materials. By working with key technology partners and customers in Europe and worldwide, YIZUMI aims to innovate and drive continuous advancement and growth in the sector.

Currently, the rapid rise of new energy vehicles (NEVs) and the widespread adoption of integrated die casting technology are causing significant shifts in market dynamics. As the market competition heats up, clients are increasingly prioritizing the optimal configuration of the entire production chain. This trend is particularly evident with the growing size of castings and the complexity of process sequences, which demand enhanced capabilities from die casting machinery.

As a market-oriented enterprise, YIZUMI closely aligns with market demands, continuously innovating to meet evolving needs. The NEXT² series 2-platen die casting machine is not only a forward-looking result to the die casting market but also a testament to YIZUMI's commitment to providing greater value for its customers.

"We can offer our customers a wide range of options, from the LEAP series and HⅡ series 3-platen machines to the 2-platen die casting machines, effectively meeting complex and varied production requirements," said Dr. Zhou Jun. He further explained that the 2-platen die casting machine, with its compact design, enhanced stability, improved efficiency, and simplified maintenance, will increasingly become a key player in the large die casting machine market, securing its place as a preferred choice among customers.

Embracing the Industry Trend

Deploying Global Development Strategy

With the transformation and upgrading of the global automotive industry, new energy vehicles are becoming the new trend in the market. The three core markets of China, the United States, and Europe are leading the charge in the widespread adoption of new energy vehicles. At the same time, emerging markets such as Thailand, India, and Indonesia are demonstrating robust growth potential.

Amid the rapid expansion of the global NEV market, Chinese companies have keenly seized the opportunities of this era, accelerating their strategic transformation from simply "exporting" to "going global". This shift is particularly evident in the automobile industry and its related upstream and downstream industrial chains, where Chinese companies are striving to expand their brand influence and establish a presence in the global market.

YIZUMI, a leading equipment provider for the automotive sector, is closely following this trend by actively participating in the global competition. It is committed to assembling an international professional team composed of global talents. These experts bring technical expertise that extends beyond China and Europe, embodying global knowledge.

Dr. Zhou Jun stated, "Currently, YIZUMI is experiencing an increase in the proportion of foreign experts within its ranks. They hold key positions at our headquarters in China, and in Germany, the United States, India, and other countries, performing essential tasks such as high-end research and development, management, sales, and service."

YIZUMI is a leader in the globalization layout. Domestically, it has upgraded its die casting capabilities in its factories in Gaoli and Wusha, Shunde. On the international front, YIZUMI has built a production base and service center in India, an R&D center in Germany, and subsidiaries in North America, Mexico, Vietnam, Thailand, Turkey, and other regions, crafting a global industrial footprint.

YIZUMI is dedicated to creating greater value for the global manufacturing industry by exploring key overseas markets and promoting the growth of its customers and market segments. At the same time, it is actively transitioning from traditional manufacturing to Industry 4.0 by advancing toward a smart and lighthouse factory. This initiative contributes valuable insights and support to the rapid development of the global NEV market.

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